Fun Roads Media Announces Affiliate TV Station in Chicago

Fun Roads Media Inc. today (Aug. 19) announced a broadcast affiliation agreement with Chicago 22, LLC which makes the Fun Roads TV network available to over 3.2 million households and 9.5 million people on WRJK-TV, Channel 22.9 in the nation’s third largest television market of Metropolitan Chicago.

Fun Roads is the nation’s only programming platform dedicated to the spirit of the open road, according to a release. A 24/7 linear television channel; Fun Roads taps into those serene escapes in an RV, a boat, riding a motorcycle, driving a classic car, or just cruising in the family SUV with your kids and dog hanging out the window. Moments that will become the foundation for a lifetime of memories.

“Fun Roads speaks to almost every lifestyle and experience on the road,” said Jennifer Ortega, head of programming at Fun Roads. “it’s unlike anything available today online or over the air.”

Fun Roads is broadcast 24 hours a day, 7 days a week in four of the nation’s top six6 TV markets and in six of the nation’s top 17 TV markets, along with six more top 50 markets and multiple streaming sites. The year-old TV network can now be seen in almost 25 million homes by over 42 million people.

“The time is right for Fun Roads in Chicago” said Ravi Kapur, president of Chicago 22 LLC. “Ashley (Gracile, president of Fun Roads Media Inc.) and his team have done a great job in scaling Fun Roads and we’re thrilled to be part of it.”

“Fun Roads is purpose built to allow for very high frequency, ultra-low cost, category exclusive advertising solutions for our clients,” said Gracile. “For RV dealers, RV manufacturers, campground operators and DMO’s, our ability to combine targeted short form ad insertions that support long form branded content 24/7over an extended, hyper-local flight is unparalleled. In the coming weeks we’ll complement that with live, interactive, full day broadcasts from dealer lot sales events.”